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2014 newsletter

Celebrating 30 Years of the Walla Walla Valley AVA

Winemaker Jean-Francois Pellet says: Thirty years ago, when the Walla Walla Valley gained legal recognition as an American Viticultural Area (AVA), I was a teenager interning in the vineyards of Pfalz, Germany. I had never heard of Walla Walla, and if you had told me that I’d be living there in 17 years, I would have told you that you were crazy. I wanted to make wine, and a quick look would have shown that Walla Walla was known for onions, wheat and tumbleweeds.

Back then, our founding fathers of the Valley (Gary Figgins, Rick Small, Casey McClellan, Marty Clubb, and later Norm McKibben to name a few) knew they were on to something good… It took until 1999 for me to catch wind of this “secret” area.  Now, thirty years after the birth of our AVA, it appears that that founding fathers’ secret is finally getting out.
In interviewing candidates for a sales position last fall, it became obvious the clout our area has gained. Candidates talked about how Walla Walla is “new and exciting” and “synonymous with quality and consistency.” So, I suppose just like human beings, it takes an AVA about 30 years to really be taken seriously by those outside its immediate community, regardless of the quality of the output.

As I look forward to the next 30 years, I feel as though we are on the cusp of something big. The changes and benefits are undeniable: higher quality food, arts and culture, in addition to wine. We are still riding on this upswing. The raving reviews continue to come in. In the near future, I anticipate the planting of hundreds of acres of vineyards and the arrival of additional well-known winemaking names to our valley.

private events at amavi

what's up in woodinville?Woodinville Tasting Room_Square

With the arrival of spring and in anticipation of summer, we would like to remind you that our patio in Woodinville is a great place to relax and imbibe with friends and family! As May arrives, so too does the 2013 Sémillon and 2013 Cab Franc Rosé. Skip the tasting inside and buy a bottle of chilled wine, sit on our patio, and enjoy the sun and the fun! We will be bringing in some small snacks as the weather warms, but please feel free to bring your own picnic and enjoy one of our patio tables or the picnic tables on the lawn next to the tasting room. Don’t forget that your furry friends are welcome to accompany you—if they behave, they may even get a treat from our dog-loving staff!

Visit or contact us:
14810 NE 145th St. Woodinville, WA 98072
425.483.7026 |


big hearts under the big sky:

A charity supporting some big causes.Montana_Sunset
Montana is beautiful country. Just ask partner Ray Goff - he proudly calls Montana home and he’ll be the first to tell you about it. Everyone should experience it at some point in their lifetime, and because of this belief, we recently decided to make a donation to a new, well-deserving cause to us here at Amavi centered around bringing veterans of our military, children with life threatening-illnesses, and women with breast cancer to enjoy a no-cost adventure through the Montana wilderness. If you are interested in learning more or in contributing, please visit the organization online at:

calendar of events

Summer fun is on it's way, and with it comes plenty of chances to join us outside of the tasting room in some great events! Keep up-to-date by watching our Calendar of Events here.

spring releases

2012 syrah

More info here.

SM - No Vintage

2013 Sémillon

More info here.

2013 cabernet franc rosé

 Ceres - No Vintage copy  

2012 ceres

More info here.

love the wine? join the coin club

Members Receive:
  1. two 6-bottle (or more!) shipments of wine per year, each containing Coin Club exclusive releases
  2. a 20% discount on all purchases
  3. exclusive private party invites
  4. first access to library releases and our public events
  5. four complimentary tastings for two at either of our locations
What are you waiting for?
or click here.

Reminders for Existing Coin Club Members:
  1. We love you. (old news)
  2. Space is tight! If you pick up your shipments from either Walla Walla or Woodinville, please remember that we are only able to hold your shipment 1 year from the purchase date; after that we will happily swap current vintage wines for your past purchases.
  3. Wine samples in the tasting room still cost money! Because of this, we can happily extend complimentary tastings to you and a guest up to four times annually. Beyond this, you will have to pay tasting fees less your 20% discount.

Thank you for your cooperation and understanding!

amavi cellars: Now serving lunch

Who's Cookin':
Where: In a food truck beside our tasting room
When: 10am-2pm, Friday through Sunday. NOW THROUGH OCTOBER!
What:  A local & seasonal menu, different from the downtown location


we hope to see you in walla walla or woodinville soon!